Gridiron Riches Aren’t for Everybody on Saturdays

The “college” football season is in high gear, with ever bigger dollars flowing through what is actually a business. As a result–and also to raise their profile in attracting more students and fans–ever more schools are joining the bigtime (expensive) competition. Paradoxically, this is occurring even as participation rates in high-school football have declined noticeablyContinue reading “Gridiron Riches Aren’t for Everybody on Saturdays”

Moneyball 101: Reloading and Releaguing College Football

“College football” is not only more like a professional game at its higher levels these days, but it is also as much of a business story as a sports one. At the moment, the phenomenon of NIL (name-image-likeness) payments to the athletes is focusing attention on Texas Tech University. For years, Texas Tech has hadContinue reading “Moneyball 101: Reloading and Releaguing College Football”